ERIC Number: ED236246
Record Type: RIE
Publication Date: 1983-May
Reference Count: 0
Designing and Utilizing Mail Questionnaires in Educational Research. Monograph Series 83.1.
Humphries, James T.
The purpose of this monograph is twofold: (1) to describe the advantages and disadvantages of mail questionnaires as survey research instruments, and (2) to provide guidelines for constructing and utilizing mail questionnaires with a view to maximizing response rates and minimizing response biases. Construction of an effective mail questionnaire is a great challenge. The instrument must not only have well-designed questions; it must also have a format which encourages respondents to complete it. Pilot testing of questionnaires is necessary to assure effective instruments. Cover letters, introducing the researchers and the purpose of the study to the respondents, should be brief and to the point. Non-response to questionnaires can be dealt with through follow-ups, advance notification, postage, and monetary incentives. Insofar as possible, these recommendations for design and use of mail questionnaires are based on empirical data. (Tabular summaries of research findings are appended.) (BW)
Descriptors: Field Tests, Letters (Correspondence), Questioning Techniques, Questionnaires, Rating Scales, Responses, Surveys, Test Construction, Test Format, Test Items
Publication and Research Office for Vocational Education, Dept. of Vocational Education Studies, Southern Illinois University, Carbondale, IL 62901 ($3.50).
Publication Type: Guides - Non-Classroom
Education Level: N/A
Authoring Institution: Southern Illinois Univ., Carbondale. Dept. of Vocational Education Studies.
Identifiers: Mail Questionnaires; Mail Surveys; Response Rates (Questionnaires)