ERIC Number: ED235422
Record Type: RIE
Publication Date: 1983-Apr
Reference Count: 0
Practicing Psychology on Campus? What You Call It Makes a Difference.
Robb, Harold B., III
Previous research on differential responses to psychological procedure labels has shown that the general public makes no distinction between the labels behavior modification, behavior therapy, and behavior treatment, but shows a strong preference for the label counseling, compared to the labels behavior therapy and psychotherapy. To extend previous research to the more specialized population of college students, responses of 124 students to the psychological procedure labels behavior therapy, counseling, and psychotherapy were examined using a semantic differential with 23 word pairs (e.g., powerful-weak). Results showed a statistically significant difference for 7 of the 23 word pairs. Behavior therapy was seen as more physically oriented than either counseling or psychotherapy. Counseling was seen as more cooperative and personal than behavior therapy and more helpful than psychotherapy. Counseling was also seen as less medically oriented, vigorous, and complex than psychotherapy. Participants also stated which procedure they would prefer for themselves or a family member experiencing personal, emotional or family problems. Previous results were confirmed in this specialized population with a strong preference again shown for the label "counseling." (Author/JAC)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Identifiers: Name Stereotypes
Note: Paper presented at the Annual Convention of the Rocky Mountain Psychological Association (Snowbird, UT, April 26-30, 1983). For related document, see ED 223 915.