ERIC Number: ED224677
Record Type: RIE
Publication Date: 1981-Oct-30
Reference Count: 0
Community Relations in Small School Districts.
Dahlinger, Philip J.
The term "Community Relations" is descriptive of the way of life for a school administrator in a small district where administrators are closer to the public. Community relations is more than just a steady stream of news releases or articles published in the annual town report. Community relations is (1) the total effort that an administrator makes to establish two-way communications between the school and all of the publics in the school attendance area, and (2) the actual relationships that exist as a result of those efforts. School administrators must never become so self-centered that they forget that they work for and with the community and the children, and not the opposite. Community relations can be either good or bad. A classic example of bad public relations is the school district that breaks its back communicating to the public, but hears very little from its constituents. Administrators must be accessible, receptive, and able to take action to correct errors and resolve problems. Because times are tough, educators must rely more on locally available resources and the process will create more school-community interaction. While all school personnel have a public relations function, the backbone of community relations is the attitude of the administrator. (BRR)
Publication Type: Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Identifiers: School District Size
Note: Paper presented at the Annual Meeting of the American Association of School Administrators (114th, New Orleans, LA, February 26-March 1, 1982).