ERIC Number: ED220863
Record Type: RIE
Publication Date: 1981
Reference Count: 0
When Our School Talks, the Community Listens--A Guide to Public Communications for Writing Programs.
Haugen, Nancy S., Ed.; And Others
To help clarify the public relations role of the classroom teacher, the first four chapters of this guide examine writing-related situations within the framework of three public relations areas: establishment of a positive public relations climate, maintenance of ongoing programs, and prevention of and intervention in problem situations. The fifth and longest chapter offers three public relations models--(1) the establishment, maintenance, and protection of a writing center; (2) the Wisconsin Writing Project practices and philosophy; and (3) the Fond du Lac Letter Writing Project--and explains how each model addresses the roles of the speakers, and desired behavior of the audiences, strategies to be used, and content/task of messages within each of the three public relations areas (establishment, maintenance, and intervention). The final chapter offers suggestions for the use of the newspaper, radio, television, newsletters, and brochures to develop strong cooperative relations between the community and the school. Appendixes include suggestions for financing, a list of public relations ideas, a questionnaire/survey for students about writing, and supplemental forms and worksheets. (HOD)
Publication Type: Guides - Non-Classroom
Education Level: N/A
Sponsor: National Endowment for the Humanities (NFAH), Washington, DC.; Wisconsin Improvement Program, Madison.; Wisconsin Univ., Madison, Univ. Extension.
Authoring Institution: Wisconsin Univ., Madison. Dept. of Curriculum and Instruction.
Identifiers: Audience Awareness; Wisconsin Writing Project; Writing Projects
Note: Also sponsored by the Wisconsin Native American Teacher Corps.