This evaluative checklist for the evaluation of educational media programs in higher education is designed so that it can be self-administered without extensive inventory of all resource items within the program. Fundamental elements included in this checklist are assumed to be common to most educational media programs. These include (1) administrator and teacher commitment to the proper use of educational media for instructional purposes; (2) use of educational media as an integral part of curriculum instruction; (3) accessibility of the media center to the faculty, staff, and students; (4) physical facilities conducive to the proper use of educational media; (5) adequate financing and proper budgeting; and (6) adequate qualified staff. A list of criteria for each of these elements and a profile sheet for developing a profile image of an educational media program based on an evaluation using the checklist are also included. (CHC)