The paper addresses issues facing small and rural Iowa school districts that attempt to provide services for their gifted and talented students. Problems with transportation, personnel costs, and the small number of target students are cited, and enrichment program alternatives such as mentorships, educational programing from television and radio, video and audio cassettes, computer assisted instruction, and telephone network programing are proposed. Examples of Iowa programs designed to provide individualized activities are offered, including itinerant teacher programs, and projects enabling two way communication through cable television systems. The cost saving features of an interactive telephone system approach are noted. (CL)