ERIC Number: ED201023
Record Type: RIE
Publication Date: 1981-May
Reference Count: 0
Mass Media Decision in China's Post-Mao Zedong Modernization Program: Some Unanticipated Consequences.
Koo, Charles M.
In 1978, China launched its "Four Modernizations" program, which included modernization in agriculture, industry, national defense, and science and technology. To promote this program and to mobilize the Chinese masses to take a more positive and active attitude toward modernization, the government called upon the forces of the mass media to disseminate information. This decision to use the mass media, however, created certain consequences that were undesirable to the Chinese government. For example, the resulting information explosion led to a proliferation of nonsocialist information which in turn caused some Chinese young people to question the ability of socialism to provide them with a more decent life style. How the government will respond to the unanticipated consequences is not yet clear. (Author/FL)
Publication Type: Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the International Communication Association (31st, Minneapolis, MN, May 21-25, 1981).