The purpose of this study was to ascertain needs for and opinions about college business courses with reference to women's issues. Specific objectives were to assess college business students' perceptions of curriculum needs in the women's issue area, to identify methods for incorporating issue needs into the curriculum, and to examine how perceived needs were related to the sex and educational level of the respondents. The survey indicated certain issues that need to be covered in courses created for both sexes: management skills, personal development, occupational and affirmative action information, career planning, and stereotyping issues. The issues that were identified for integration into existing courses for both sexes were individual management skills and career management. Women identified a uniquely female curriculum need for issues surrounding achievement in a career path that is relatively new for them. Undergraduates revealed a need for inclusion of issues concerning individual development and career preparedness. The primary finding was the need to integrate women's issues into the existing curriculum. Those issues that do not fit easily into existing courses might be covered in short courses, seminars, or workshops. (Author/JK)