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ERIC Number: ED192760
Record Type: RIE
Publication Date: 1980-Jul
Pages: 18
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Development Communication in an Urban Setting.
Development Communication Report, n31 Jul 1980
The application of lessons gained from rural experience with development communications to the problems of delivering social services to the poorer segments of the urban areas is described in a report on the squatter upgrading project in Lusaka, the capital of Zambia. A Project Support Communications Unit established to provide communication between the communities and the Housing Project Unit uses such media as videotape, slides, films, audiotape, photographs, posters and leaflets, and street theater and popular music to enhance the flow of information to and from project participants. Also included in this issue are articles describing a program for the social marketing of contraceptives in Mexico; a bilingual program in Austin, Texas, which is based on low-cost program and media production models developed in several Latin American countries; an independent service for pretesting media messages; a rural communication network in Liberia; a curriculum reform project in Honduras; a game for teaching literacy; the Laubach method for producing literacy primers; and a major project now underway to test whether radio can be used effectively to teach English language arts. Book reviews and ERIC resources are also included, as well as a regular feature, Dilemmas in Country X: Candid Discussions about Failures. (BK)
Publication Type: Reports - Descriptive; Collected Works - Serials
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Agency for International Development (Dept. of State), Washington, DC. Clearinghouse on Development Communication.
Identifiers: Africa; Latin America; Two Way Communication