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ERIC Number: ED190258
Record Type: RIE
Publication Date: 1976
Pages: 12
Abstractor: N/A
Reference Count: 0
The Effects of Color vs. Black and White Learning Materials on Academic Achievement.
Peterson, Verletta M.
This paper examines and summarizes the findings of recent research literature on the effects of color versus black and white learning materials on academic achievement in order to determine if the effect of the color variable is significant enough to warrant the added expense of purchasing colored instructional materials for primary school children. Young children ranging from 2 to 5 years of age prefer color over form when sorting and classifying stimuli. The research suggests that this preference is related to the fact that because the cognition of younger children is impulsive they respond to a vivid, dominant color cue more readily than to a subdued or neutral cue. Maturity is a factor in determining color effectiveness as observed when research found that illiterate adults, deaf children and older boys had a significantly greater response to the color variable in learning materials rather than to the black and white presentations. Color was also proven to be more effectively used in learning materials to emphasize differences, to aid in the retention of non-verbal material and to direct the attention of learners to informational areas of textual materials. In general then, age, maturity, and application appear to determine the effect of colored versus black and white learning materials on academic achievement. (Author/MP)
Publication Type: Information Analyses
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A