ERIC Number: ED190175
Record Type: RIE
Publication Date: 1980-Jul-11
Reference Count: 0
Program Evaluation for Strategic Planning in the Two Year College.
Kennedy, William R.
As more emphasis is placed upon institutional research that provides information relating to long-term strategic planning, as well as to short-term operational considerations, program evaluation techniques that merely analyze past or current budget and enrollment statistics will become increasingly inadequate. Such techniques are based on data systems designed to produce program review reports required by public agencies and governing boards. As such, they provide figures relating to program input, process, output, and outcome variables that are of little help in the long-range planning process. To correct this situation, institutional researchers should incorporate measures now evident in enrollment projection formulas to provide a prognosis model whereby educational programs are judged in light of institutional missions. This will involve the collection of data relating to topics such as the number of future jobs in a given industry, the plans of local employers to expand or reduce plant activities and/or capacity, and the future economic effects of Federal Research System actions to restrict credit. By incorporating these prognostic data into evaluation procedures, institutional researchers will help decision-makers allocate college resources more adequately to meet changing educational needs. (JP)
Publication Type: Speeches/Meeting Papers; Reports - Evaluative
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the North Central Region of the American Educational Research Association Special Interest Group for Community/Junior College Research (Columbus, OH, July 10-11, 1980)