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ERIC Number: ED178931
Record Type: RIE
Publication Date: 1978-Dec
Pages: 14
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Testimony of Victor Jose on Behalf of the National Association of Advertising Publishers.
Jose, Victor
This is one of several papers presented at a Federal Trade Commission Symposium on Media Concentration. It describes one journalist's experience owning a free newspaper in the Richmond, Indiana, area and meeting competition when the local daily newspaper was purchased by a chain. It is suggested that methods of curtailing print competition in the Richmond market have proven effective under chain ownership of the daily paper due to a coordinated plan supervised from the chain's headquarters, to the resources available to the chain in talent and money, and to the lack of restraints imposed by any government agency or by company policy. The suggestion is made that banning the entry of daily newspapers into the free circulation business could remove the assurance of high monopoly profit and protect the survival base of independent free papers so they can provide direct, full-scale, and effective competition to the dominant daily papers in local communities. (MKM)
Publication Type: Speeches/Meeting Papers; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers: Monopoly; Ownership
Note: Paper presented at the Federal Trade Commission Symposium on Media Concentration (Washington, D.C., December 14-15, 1978); For related documents, see CS 205 269-278