ERIC Number: ED168679
Record Type: RIE
Publication Date: 1978
Reference Count: N/A
Television and Education. Sage Contemporary Social Science Issues 44.
Pierce, Chester M., Ed.
This booklet contains five papers focusing primarily on the potential of television for contributing to children's learning and prosocial behavior and on the problems involved in realizing this potential. The first paper provides information relevant to child development and learning theory. The second paper discusses the potential power of television in shaping the attitudes, values and behavior of inner-city children. The third explores the potential of children's television programming (educational and commercial) as a vehicle for modeling pro-reading behaviors. The fourth paper describes a study investigating the role played by television commercials in reinforcing or promoting racist attitudes and behavior. The final paper calls for reassessment of television teaching potential and describes how television inquiries should lead to alternative theories of learning. (Author/MP)
Descriptors: Animation, Child Development, Childrens Television, Commercial Television, Educational Media, Educational Television, Learning Processes, Minority Groups, Nonverbal Communication, Racism, Socialization, Television Viewing
Sage Publications, Inc., 275 South Beverly Drive, Beverly Hills, California 90212 ($4.50)
Publication Type: Reports - Evaluative; Opinion Papers
Education Level: N/A
Authoring Institution: N/A