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50 Years of ERIC
50 Years of ERIC
The Education Resources Information Center (ERIC) is celebrating its 50th Birthday! First opened on May 15th, 1964 ERIC continues the long tradition of ongoing innovation and enhancement.

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ERIC Number: ED096718
Record Type: RIE
Publication Date: 1974-Apr
Pages: 19
Abstractor: N/A
Reference Count: 0
Game Theory and Communication Process Research.
Seibold, David R.; Steinfatt, Thomas M.
Following a brief review of the terminology, important research, and distinguishing characteristics of game theory, four potential benefits of a game theoretic approach to communication research are proposed; game simulations facilitate communication process research; a game matrix enables the researcher to simulate situations in which communication functions as an essential determinant of behavior; use of game simulations permits the precise measurement of behavioral choices which result in real gains and losses; and game simulations in communication research necessitate a clear definition of communication and how it differs from other behaviors. The paper also includes a description and extended discussion of the "creative alternative" game and a summary of programmatic empirical research on communication in game simulations. Further questions for research are proposed at the conclusion of the paper. (Author/RB)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Identifiers: N/A
Note: Paper presented at the Annual Meeting of the Inter