ERIC Number: ED063794
Record Type: RIE
Publication Date: 1972-Apr
Reference Count: 0
The Product as Change Agent: The Process of Development.
Instructional product development--the purpose of which has been to create materials which produce in an identified population of users demonstrable changes in behavior, in accordance with prespecified and specific objectives--generally adheres to a pattern which includes planning, formulating, prototyping measures and materials, field testing, revising and retesting, and summative evaluation. To the project staff at the Institute for Development of Educational Activities, Inc. (IDEA), this cycle seemed worthwhile to explore in terms of producing materials which would enable groups to improve interpersonal problem-solving skills. Thus, IDEA developed materials designed to help teachers and principal work together more collaboratively and systematically in solving school problems. Field tests of the materials indicated the need for revisions, and evaluations of the program are currently formative. However, the use of product development strategies for organizational development has proven to be of value in serving as a research tool, in forcing clarification of desired outcomes and principles used to attain them, and in expanding our knowledge base with its empirical approach. (SH)
Publication Type: N/A
Education Level: N/A
Authoring Institution: Institute for Development of Educational Activities, Dayton, OH.
Identifiers: Product Development
Note: Paper presented at the American Educational Research Association Annual Convention (Chicago, Illinois, April 3-7, 1972)