ERIC Number: ED053541
Record Type: RIE
Publication Date: 1971
Reference Count: N/A
International Studies of Broadcasting; With Special Reference to the Japanese Studies.
Eguchi, H., Ed.; Ichinohe, H., Ed.
A set of 10 articles which first appeared in the Japanese periodical "Studies in Broadcasting" comprises this collection. Of the four essays dealing with Japan, one covers the historical changes in its broadcasting policies, treats the legal character of the Japanese public broadcasting company (Nippon Hoso Kyokai), and also reports on the social and economic status of broadcasting in Japan. The other three cover policies governing program selection and production, the effect of mass communication on voting behavior, and recent research on the effect of television viewing on children. The remaining articles summarize the techniques, trends, and areas of emphasis in broadcasting research in the United States, Canada, France, Germany, Great Britain, and Scandinavia. (JK/JY)
Descriptors: Audiences, Broadcast Industry, Mass Media, Media Research, Political Influences, Public Affairs Education, Public Opinion, Research, Research Methodology, Research Needs, Television, Television Research, Television Viewing
Radio and Television Culture Research Institute, Nippon Hoso Kyokai, 1-10, Atago-Cho, Shiba, Minato-Ku, Tokyo, 105, Japan
Publication Type: N/A
Education Level: N/A
Sponsor: Japan Broadcasting Co., Tokyo
Authoring Institution: Japan Broadcasting Corp., Tokyo. Radio and Television Culture Research Inst.
Identifiers: Germany; Great Britain; Japan; Japan Broadcasting Company; Scandinavia; United States