This paper examines the response of faculty members to the October 18, 1967, Dow demonstration at the University of Wisconsin, and the way in which faculty members dealt with the incident provoked from within their own ranks. Discussed are: (1) the rationale and method of the study; (2) the University and its setting; (3) the incident; (4) the anatomy of faculty conflict and the various forces, group structures, and interconnecting networks of communication and influence that were operating in the situation; and (5) the determinants of faculty conflict and conflict resolution. The paper concludes with a discussion of the changes that have taken place since that confrontation. (AF)