In 1965 the Florida State Legislature authorized the establishment of a new state university in Jacksonville. This report outlines various projections and preliminary plans for the institution. The expected enrollment in 1972, the proposed opening date, and the projected enrollment gains for several years thereafter are the basic data used in planning. Estimates of enrollment potential are based on the following assumptions: 1) the institution will be an urban university; 2) it will initially offer upper-division courses and some graduate programs; 3) most of the students will be commuters; 4) initial undergraduate course programs will be in arts and sciences, education, and business; and 5) there will be a wide offering of evening division courses. The university will take advantage of existing educational facilities by coordinating its programs with those of Florida Junior College in Jacksonville and maintaining a close liaison with the existing private institutions in the area. The curriculum of the new university will adapt to the challenge of its environment by providing programs oriented to the needs and opportunities, particularly in the transportation and insurance fields, which the city provides. Tables provide data on degree programs of other institutions in Florida, state demographic and economic data, and projected enrollment, area population, staff, and facilities of the new institution in Jacksonville. (DS)