The construction of a conceptual framework of industry in the United States and the development o f a completely new secondary curriculum, called American Industry, are reported. Major emphasis is placed on the need of the secondary school to aid all people in developing an understanding of American Industry, the procedure used in identifying those knowledges necessary to understand American Industry, the specification of behavioral objectives, the development of a logical course sequence, and the development of instructional materials for teacher and student. The project formally defined American Industry as "an institution in our society which, intending to make a monetary profit, applies knowledge and utilizes human and natural resources to produce goods or services to meet the needs of man." Models and illustrations accompany the narrative description of the development of the conceptual framework, the curriculum materials, and the general operating characteristics of the course. (CH)