THE AUTHOR FEELS THAT SELF-ESTEEM CAN BE BOTH A PREDICTOR AND A CRITERION OF COLLEGE SUCCESS. THE CONCEPT OF SELF CONSISTS OF SELF-CONCEPTION, IMPRESSIONS WHICH AN INDIVIDUAL ATTRIBUTES TO HIMSELF, AND SELF-CONSISTENCY, THE CORRESPONDENCE BETWEEN THE PERSON'S IDEAL PICTURE OF HIMSELF AND THE PERCEPTION OF HIS REAL SELF. IN THE PROCESS OF THE ATTAINMENT OF IDENTITY BY MEANS OF CHOICE, A PERSON BECOMES MORE AWARE THAT HIS LINKAGE OF PREFERENCE AND GROUP MEMBERSHIP IS ACTUALLY EMBEDDED WITHIN THE FORMATION OF HIS SELF-CONCEPT. THROUGH MODIFICATION OF THE SELF-CONCEPT, A PERSON IS MADE PROGRESSIVELY AWARE OF HIS OWN RESPONSIBILITY FOR CHOICE. A SUCCESSFUL EXPERIENCE FOR THE COLLEGE AND THE STUDENT EXISTS WHEN DISCONTINUITIES INHERENT IN THE COLLEGE EXPERIENCE BECOME INTEGRATED INTO THE STUDENT'S PERSONALITY WITHOUT LOSS OF SELF-ESTEEM. THE CRITERION OF SELF-ESTEEM IN COLLEGIATE EDUCATION SHOULD BE MEASURED IN RELATION TO THE SELF-ESTEEM WHICH THE STUDENT CONTINUES TO MANIFEST DURING HIS EDUCATION. SUGGESTIONS FOR USING THE PREDICTIVE QUALITIES OF SELF-ESTEEM IN COLLEGE ADMISSIONS ARE GIVEN. ELEMENTS OF THE TRANSPOSITION OF SELF-ESTEEM FROM THE PRECOLLEGE DISCONTINUITY TO THE COLLEGIATE CONTINUITY ARE KNOWLEDGE, PREPARATION, LEARNING CAPACITY, MOTIVATION, AND INITIATIVE. THIS PAPER WAS PREPARED FOR THE SYMPOSIUM, "SELF-ESTEEM--PREDICTOR OR CRITERION OF COLLEGE SUCCESS," AMERICAN PERSONNEL AND GUIDANCE ASSOCIATION MEETINGS (DALLAS, MARCH 21-23, 1967). (PS)