A PROGRAM DESIGNED TO BETTER MOTIVATE AVERAGE STUDENTS IN READING AND WRITING WAS ADDED TO THE CURRICULUM OF A JUNIOR HIGH SCHOOL. BASED ON SATURATION AND DIFFUSION OF MATERIALS, THE PROGRAM UTILIZED SUCH MATERIALS AS JOURNALS, NEWSPAPERS, MAGAZINES, AND THEME WRITING IN ACADEMIC CLASSROOMS OTHER THAN ENGLISH. THE OUTCOME WAS GREATER MOTIVATION ON THE PART OF THE STUDENT PARTICIPANTS, AND SEVERAL IMPLICATIONS WERE APPARENT. CONCLUSIONS WERE THAT THE APPROACH TO LITERATURE BE SOCIAL RATHER THAN LITERARY, THAT ENGLISH TEACHERS HAVE WIDER LATITUDE IN THE SELECTION AND CREATION OF MATERIALS, AND THAT LANGUAGE SKILLS BE TAUGHT THROUGH ORGANIC RATHER THAN MECHANICAL MEANS. (GD)